Falcone named VP at Boston PR firm

Denterlein, a strategic communications firm with a focus on healthcare, professional services, higher education and crisis communications, announced last week that David Falcone of Canton will join the company as a vice president. Falcone currently serves as the director of communications and external affairs for the Office of Massachusetts Senate President Therese Murray.

“David is an outstanding strategic thinker with deep expertise in public policy and communications,” said Geri Denterlein, president of Denterlein. “What’s more, David possesses that special combination of book smarts and street smarts, which will prove invaluable in his work with our clients. We are delighted to add him to our growing team.”

As part of Murray’s senior team, Falcone developed the strategy and managed the message on major legislative initiatives on health care, renewable energy, life sciences, transportation, gaming, education, and economic development.

“David is one of the finest communications professionals in the business and I’ve been lucky to have him as my director of communications for the past six years,” Murray said. “He is a skilled writer, a creative and sensible strategist, and a proven leader. I know he will be very successful moving forward.”

Falcone also oversaw an initiative to bring the office of the Senate President closer to her constituents through responsible and consistent use of social media, including Facebook and Twitter, the official website, e-newsletter and online blog. As the chief spokesperson for the office, Falcone dealt routinely with statewide and national press outlets on complex and contentious issues.

“I am excited to join the team at Denterlein,” Falcone said. “The agency is known for its thoughtful and effective approach to the important issues of our day. For the past six years, Senate President Murray has been a friend and mentor and I have been privileged to be part of her team. I feel fortunate to build upon this knowledge in the next phase of my career at such a highly respected firm. I am looking forward to the challenge.”

Prior to his work in the Senate President’s office, Falcone served as the director of communications for the Norfolk County Sheriff’s office and the deputy press secretary for the Suffolk County District Attorney’s office. He began his career in journalism, with stints at both the Boston Herald and Attleboro Sun Chronicle.

“David’s legislative expertise, in addition to his experience with the law enforcement community, will add value to both our longstanding clients and to our crisis communications team,” said Diana Pisciotta, executive vice president of Denterlein and head of the firm’s crisis team.

Falcone lives in Canton with his wife, Lauren Beckham Falcone, and his daughter, Lucy. He is a graduate of Catholic University of America and earned a master’s degree in journalism from Northeastern University.

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Posted by Canton Citizen on May 23 2013. Filed under Business. Both comments and pings are currently closed.